diff --git a/my/config.py b/my/config.py
index 2fed239..cd1bfe8 100644
--- a/my/config.py
+++ b/my/config.py
@@ -110,3 +110,5 @@ class bumble:
 class instagram:
     class android:
         export_path: Paths
+    class gdpr:
+        export_path: Paths
diff --git a/my/instagram/gdpr.py b/my/instagram/gdpr.py
new file mode 100644
index 0000000..7e73eaa
--- /dev/null
+++ b/my/instagram/gdpr.py
@@ -0,0 +1,168 @@
+"""
+Instagram data (uses [[https://www.instagram.com/download/request][official GDPR export]])
+"""
+from dataclasses import dataclass
+from datetime import datetime
+from typing import Iterator, Any, Sequence, Dict
+
+from my.config import instagram as user_config
+
+from more_itertools import bucket
+
+from ..core import Paths
+@dataclass
+class config(user_config.gdpr):
+    # paths[s]/glob to the exported zip archives
+    export_path: Paths
+    # TODO later also support unpacked directories?
+
+
+from ..core import get_files
+from pathlib import Path
+def inputs() -> Sequence[Path]:
+    return get_files(config.export_path)
+
+
+# TODO think about unifying with stuff from android.py
+@dataclass(unsafe_hash=True)
+class User:
+    id: str
+    username: str
+    full_name: str
+
+
+@dataclass
+class _BaseMessage:
+    # TODO id is missing?
+    created: datetime
+    text: str
+    thread_id: str
+
+
+@dataclass(unsafe_hash=True)
+class _Message(_BaseMessage):
+    user_id: str
+
+
+@dataclass(unsafe_hash=True)
+class Message(_BaseMessage):
+    user: User
+
+
+def _decode(s: str) -> str:
+    # yeah... idk why they do that
+    return s.encode('latin-1').decode('utf8')
+
+
+import json
+from typing import Union
+from ..core.kompress import kopen
+from ..core.error import Res
+from ..core.structure import match_structure
+def _entities() -> Iterator[Res[Union[User, _Message]]]:
+    last = max(inputs())
+
+    with kopen(last, 'account_information/personal_information.json') as fo:
+        j = json.load(fo)
+    [profile] = j['profile_user']
+    pdata = profile['string_map_data']
+    username = pdata['Username']['value']
+    full_name = _decode(pdata['Name']['value'])
+
+    # just make up something :shrug:
+    self_id = username
+    self_user = User(
+        id=self_id,
+        username=username,
+        full_name=full_name,
+    )
+    yield self_user
+
+    # TODO maybe move it to kompress/match_structure?
+    # would be nice to support it without unpacking
+    # I guess the goal for core.structure module was to pass it to other functions that expect unpacked structure
+    # https://github.com/karlicoss/HPI/pull/175
+    # whereas here I don't need it..
+    # so for now will just implement this adhoc thing and think about properly fixing later
+
+    from zipfile import ZipFile
+    z = ZipFile(last)
+    files = [Path(p) for p in z.namelist() if Path(p).match('messages/inbox/*/message_*.json')]
+    assert len(files) > 0, last
+
+    buckets = bucket(files, key=lambda p: p.parts[2])
+    file_map = {k: list(buckets[k]) for k in buckets}
+
+    for fname, ffiles in file_map.items():
+        # sort by file number (.../message_<number>.json)
+        for ffile in sorted(ffiles, key=lambda p: int(p.stem.split('_')[-1])):
+            with kopen(last, str(ffile)) as fo:
+                j = json.load(fo)
+
+            id_len = 10
+            # NOTE: no match in android db/api responses?
+            other_id = fname[-id_len:]
+            # NOTE: no match in android db?
+            other_username = fname[:-id_len - 1]
+            other_full_name = _decode(j['title'])
+            yield User(
+                id=other_id,
+                username=other_username,
+                full_name=other_full_name,
+            )
+
+            # todo "thread_type": "Regular" ?
+            for jm in j['messages']:
+                # todo defensive?
+                try:
+                    mtype = jm['type']  # Generic/Share?
+                    content = None
+                    if 'content' in jm:
+                        content = _decode(jm['content'])
+                    else:
+                        share  = jm.get('share')
+                        photos = jm.get('photos')
+                        videos = jm.get('videos')
+                        cc = share or photos or videos
+                        if cc is not None:
+                            content = str(cc)
+                    assert content is not None, jm
+                    timestamp_ms = jm['timestamp_ms']
+                    sender_name = _decode(jm['sender_name'])
+
+                    user_id = other_id if sender_name == other_full_name else self_id
+                    yield _Message(
+                        created=datetime.fromtimestamp(timestamp_ms / 1000),
+                        text=content,
+                        user_id=user_id,
+                        thread_id=fname, # meh.. but no better way?
+                    )
+                except Exception as e:
+                    # TODO sometimes messages are just missing content?? even with Generic type
+                    yield e
+
+
+# TODO basically copy pasted from android.py... hmm
+def messages() -> Iterator[Res[Message]]:
+    id2user: Dict[str, User] = {}
+    for x in _entities():
+        if isinstance(x, Exception):
+            yield x
+            continue
+        if isinstance(x, User):
+            id2user[x.id] = x
+            continue
+        if isinstance(x, _Message):
+            try:
+                user = id2user[x.user_id]
+            except Exception as e:
+                yield e
+                continue
+            yield Message(
+                created=x.created,
+                text=x.text,
+                thread_id=x.thread_id,
+                user=user,
+            )
+            continue
+        assert False, type(x)  # should not happen